Restarting: Best Practices for the Perfect New Open House

Will open houses ever be the same? Who knows, but you can expect these new rules will probably apply for a while. You want to ensure you’re being compliant, keeping everyone safe, and minimizing everyone’s risk. You also want to show your sellers you’re on top of it while looking like a superstar. To help you make the best of your showings, we put together this general guidance of best practices.
Preparation: Compliance
Consult your state and local government orders to confirm the permissibility to do an in-person home showing.
Determine what precautions you will take as mandated and any extra precautionary measures that go above and beyond what’s required. If your area requires masks, will you have a supply at masks in the home? Will you require booties? Will you provide a hand sanitizer?
Discuss with the seller the precautions that will be taken when their property is being shown, and adhere to any specific requirements requested.
The guidelines are different for each state, but there is some consensus that you’ll need to show a standard of care and display some set of rules to all that enter. Whether it stays six feet apart, wear a mask or sanitize your hands, instead of copy paper taped at the front door and in the house, look like a marketing legend and use these elegant outdoor and indoor signs.
A Welcome Sign is an easy way to make sure all the rules are displayed. If necessary, read all the rules to your clients and ask them if they have any questions about them. These signs are completely customizable according to your local standards.
These low tack Floor Decals help remind visitors to adhere to social distancing recommendations. Easy to place and easy to remove on all smooth surfaces. OSHA compliant and slip-proof.
Preparation: Marketing
Get as much information as possible about the house and neighborhood online and offline.
Use a Virtual Property Website because more is better in today’s environment, plus both buyers and sellers expect it.
A Property Flyer Sign is a unique way you can stand out. Not that many people use them and sellers think they’re impressive. You can place them on your signpost (weather resistant) or use them inside instead of flyers. A convenient QR code lets passersby snap the code and immediately taken to your 3-D or virtual tour.
Sign Riders are a great way to keep the neighborhood up to date on the status of your listings by personalizing and customizing all your listing signs.
It’s great to have the property website and 3-D tour, but why not show your seller you’re bringing the online and offline experiences together using these Virtual Open House Postcards. They feature a prominent QR code that can lead to a virtual property website, your website, or any place you want to take the recipient.
If you have a vacant listing or are just unable to get staging, many companies like Virtuance or Box Brownie can virtually stage any room in the property. Use that photography in our Virtual Staging signs to offer potential buyers a clearer image of the possibilities.
It’s a different environment and if you can manage to master the art of adapting to change you will win the day!
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